Langland has joined Publicis Healthcare Communications Group (PHCG), the largest health-oriented agency network in the world. A division of Publicis Groupe, PHCG is dedicated to creating experiences that compel action, change lives, and amplify business outcomes. With more than 5,500 employees, PHCG manages 12 agency brands through 60 offices located in 10 countries. PHCG’s brands include Saatchi & Saatchi Wellness, Digitas Health LifeBrands, Publicis Life Brands, Razorfish Health and Publicis Health Media.
With the support of PHCG, we will be able to implement our strategy of scaling and replicating the Langland brand internationally to create a global health and wellness advertising network to better serve the needs of our clients. Starting in the US, we will open our first overseas office in New York at the beginning of 2016.
As well as offering our US-based clients the opportunity for closer collaboration through more immediate geographical adjacency, the alliance with PHCG will enable Langland to expand its capabilities into more diverse areas and provide our clients with considerable additional advantages through Publicis Groupe’s resources and global infrastructure.
Philip Chin, Chief Executive, commented, “I will continue to lead the Langland business alongside the existing senior management team. We are recognised as a flagship for creativity in our sector and our team’s focus will always be on producing category-leading work to maximise business outcomes for our clients.”